There are three ways to do it: connect through Kommo's official WhatsApp Business API, link your existing WhatsApp Business app, or use an integration service such as AnyLinga.
The right choice depends on whether you need basic messaging, WhatsApp broadcasts, group chats, or additional tools for your sales team.
1. Which WhatsApp connection should you choose?
| Kommo Cloud API | Kommo Business App | AnyLinga | |
|---|---|---|---|
| Official WhatsApp API | Yes | Yes | Yes, or QR connection |
| Conversations in Kommo | Yes | Yes | Yes |
| Keep WhatsApp on your phone | Usually no | Yes | With QR connection |
| WhatsApp broadcasts | Yes | Subject to eligibility | Yes, via official API |
| Automatic translation | No | No | Yes |
| WhatsApp group chats | No | No | Yes, via QR |
| Voice transcription | No | No | Yes |
| WhatsApp calls from Kommo | Depends on native integration features | Depends on native integration features | Yes, via official API |
Our recommendation:
- Basic WhatsApp messaging: Start with Kommo's built-in integration.
- Keep using your existing WhatsApp Business app: Consider Kommo's official app connection, if your account is eligible.
- Need translation, group chats, advanced routing, or additional messaging tools: Consider AnyLinga.
You don't need to pay for additional features you won't use. But the connection method should fit how your team actually works.
2. Connect WhatsApp directly through Kommo
Kommo supports Meta's official WhatsApp Business Platform.
This is a good option if your team mainly needs customer conversations, CRM history, templates, broadcasts, and Kommo's built-in automation.
How to connect:
- Open Kommo and go to the WhatsApp integration.
- Install the WhatsApp Business integration.
- Sign in with your Facebook account and select your Meta Business Portfolio.
- Select or create a WhatsApp Business Account.
- Connect an eligible phone number and complete verification.
- Finish setup and test an incoming conversation.
Your team can now manage WhatsApp conversations from Kommo.
Important: The official API uses Meta's messaging rules. Outside the 24-hour customer service window, initiating a conversation generally requires an approved message template. Marketing messages require appropriate customer consent.
For detailed instructions, see Kommo's official setup guide.
3. Keep WhatsApp Business on your phone
Already using the WhatsApp Business app and don't want to give it up?
Kommo also supports an official connection that allows eligible businesses to use WhatsApp Business on their phone and in the CRM.
During setup, select WhatsApp Business app, follow Meta's authorization process, and scan the provided QR code.
This is different from an unofficial QR-based connection. Although both involve scanning a QR code, Kommo's Business App connection uses an authorized Meta integration.
Keep in mind: Not every WhatsApp Business account is eligible. Meta may restrict this option for recently created accounts, and historical message import is limited.
See how to connect the WhatsApp Business app to Kommo.
4. Connect WhatsApp to Kommo with AnyLinga
What if simply connecting WhatsApp isn't enough?
For example, your business may need to distribute conversations between managers, communicate with customers in different languages, or manage WhatsApp groups directly from Kommo.
AnyLinga connects WhatsApp to Kommo and provides additional tools for handling customer conversations.
You can choose between two connection methods:
Official WhatsApp Business API
Suitable for businesses using approved message templates, marketing broadcasts, and supported WhatsApp calling features.
WhatsApp via QR code
Suitable when you need to connect an existing WhatsApp account, keep using it on your phone, or manage supported WhatsApp group conversations.
QR-based third-party connections are not the same as Meta's official API and carry additional account restrictions and risks. They should not be used for bulk marketing campaigns.
What else does AnyLinga provide?
- Automatic lead assignment. Send incoming conversations to selected managers, distribute them in rotation, and choose the appropriate Kommo pipeline and stage.
- Two-way translation. Customers write in their language; your team reads and replies in its own language.
- WhatsApp groups. Manage supported group conversations inside Kommo using a QR-connected number.
- Voice transcription. Convert incoming voice messages into readable text.
- Scheduled messages. Write a follow-up now and send it later.
- WhatsApp broadcasts. Create campaigns through the official Business API with approved templates and recipient selection.
- WhatsApp calls. Handle supported official API calls from the browser and Kommo lead cards.
Translation is optional. You can use AnyLinga simply as your WhatsApp integration.
How to connect through AnyLinga
- Create an AnyLinga account.
- Connect your Kommo CRM.
- Add your WhatsApp channel using the official API or QR code.
- Choose the pipeline, stage, and responsible employees.
- Send a test message and start working.
No programming is required for the standard connection.
5. How much does WhatsApp integration cost?
There are three possible costs to consider: your Kommo subscription, the integration service, and Meta's WhatsApp messaging charges where applicable.
Kommo's built-in integration: No separate AnyLinga subscription is required. Kommo plan costs and applicable Meta charges still apply.
AnyLinga: Pricing starts at $21 per month for one connected WhatsApp channel, with no additional fee per employee.
For official WhatsApp broadcasts, the Campaigns plan adds $19 per month, making the starting total $40 per month for one channel, excluding applicable Meta messaging charges and Kommo subscription fees.
AnyLinga includes a 7-day trial without a credit card.
See AnyLinga plans and pricing.
6. What about WhatsApp number bans?
No integration can guarantee that your number will never be restricted.
Meta evaluates messaging behavior, customer feedback, account quality, and compliance with WhatsApp policies.
The safest approach for business messaging is to use the official WhatsApp Business API, collect appropriate opt-in consent, and avoid unsolicited campaigns.
Third-party QR connections use a different technical approach and can carry additional risks, even when you only reply to incoming messages.
If you plan to send marketing campaigns, use the official API with approved templates.